Frost & Sullivan: Zinc Ahead Dominates the Medical Compliance Digital Asset Management Software Market through Private Cloud Software Solution
Zinc Ahead’s private cloud platform assures compliance, increases customers’ productivity, and rapid return on investment
MOUNTAIN VIEW, Calif. — February 4th, 2015 — Zinc Ahead leads the competition on the strength of its workflow-based compliance management solution, which is highly scalable and configurable to
various complex regulatory codes across the globe. With this commercially effective solution, Zinc Ahead has demonstrably been able to bring significant improvements to clients’ compliance processes, regularly evidenced by the 70 percent increase in the approval of jobs performed using the system in a significant user base.
Zinc Ahead’s private cloud-based medical compliance software solution has three elements: Zinc MAPS — a workflow tool that aids collaboration, approval, and review of the various stages in the promotional marketing process; Zinc DAM — a digital asset management system that stores approved materials and documents; and finally Zinc Connections — the integration network that enables interaction with external systems including third-party application programming interface (API) and digital asset management (DAM) providers.
Zinc’s unified service offering is architected to be open and easy to integrate as well as fast to implement. The cloud -based collaboration platform helps life sciences companies create a fully compliant marketing material, with inputs from key stakeholders in medical, legal, regulatory, and marketing fields.
“At the heart of Zinc Ahead’s solution is its workflow-based architecture, which enables the team to review and approve the campaign management process at every step so that the internal process is in line with the external regulatory benchmarks,” said Frost & Sullivan Research Analyst Shruthi Parakkal. “Zinc Ahead’s review interface can review not only e-detailing and written content, but also rich media including videos, websites, and mobile applications.”
The solution’s interface allows the users to comment simultaneously on the processes from a number of end-use systems including desktop, tablets, and mobile phones. Clients can also utilize the reference feature to hyperlink documents, claims, digital assets, audit trail, certificates, and supporting material between various projects. This ensures campaign consistency in commercial operations across regions and transparency within and outside the organization.
Furthermore, the solution is equipped with a dashboard that facilitates process improvement and benchmarking of best practices among peers by evaluating the number of approvals, review cycle time, efficiency of the brands, and creative agencies. Zinc MAPS, in particular, ensures complete accountability of the entire marketing process by centralizing it at a single point of control.
Another major advantage of Zinc MAPS is that it can be customized to the local, regional, and global regulatory standards including the OPDP 2253 (US), ANSM (France) and PAAB (Canada). Zinc MAPS has over 200 configuration options and sector-specific embedded workflows, which aligns the compliance process with the client’s standard operating procedures. This capability of Zinc MAPS to perform multiple configurations increases productivity and reduces time to approval, so that there are fewer changes in the internal management and re-training of the users.
Zinc MAPS has an extensive user base in Life Sciences and been able to significantly reduce the materials cost of paper-based review by up to 75 percent and the time spent on approval by up to 57 percent, leading to proven faster time to market. Its high degree of scalability and configurability has enabled Zinc Ahead to expand its user baseat a very fast rate.and with an initial software deployment time of just six weeks in many cases, Zinc Ahead delivers one of the fastest implementation capabilities in the market. As it is a private hosted cloud, the scale-up period is rapid, and clients report rapid return on investment, ranging from six months to one year.
“Zinc Ahead’s particular and sustained commitment to providing its customers with best-in-class services has resulted in revenue growth of approximately 40 percent in the past four years, and the company demonstrates considerable potential to grow further, even in a complex market,” noted Parakkal.
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About Zinc Ahead
Zinc Ahead is the leading enabler of content compliance and rich media management for the life science industry. Two million digital assets have been approved through the Zinc cloud, transforming the digital media development and compliance community in 170 countries. More than
50,000 marketing, medical and legal professionals are using Zinc daily, and its products are widely recognized as the gold standard in life sciences compliance software and rich digital media management.
Zinc empowers users to collaborate, approve and share content in real-time with colleagues and third party agencies anywhere in the world. Combining best-of-breed functionality with an intuitive interface, Zinc enables fast, secure approval of all types of materials including print documents, rich digital media files, apps and websites.
Zinc Ahead is headquartered in the United Kingdom and operations in the United States, Central Europe, and Asia. For more information please visit https://zinc-ahead.com.
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